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    I'm Lori - Certified OBM, marketing specialist and founder of Amazing OBM. Here you will find the marketing and business growth tips you need to scale your business to new heights! Enjoy!

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    Knowing your audience is a critical element to any marketing strategy. It affects the messaging, where you will find your ICA, and ultimately how you will develop that know-like-trust factor. Here are some easy ways to know your audience on a deeper level.

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    Easy Ways to Know Your Audience

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    In this week’s Open Book Moment, I share an embarrassing story about what happened to me when I thought I had clearly and accurately identified my ideal client avatar, when indeed I had not. Don’t judge – complete transparency here! For more tips on ideal client avatars, visit¬†https://amazingobm.com/identifying-your-ideal-client-and-why-this-really-matters/

    Client Acquisition, Video

    What Happens When Your Ideal Client Avatar is Too Broad

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    Identifying your ideal client is a key component to not only your success in your marketing efforts, but your overall success in your business. When you first start your business it is easy to assume that you want to work with any and everyone who will pay you for the services or products you are […]

    Client Acquisition

    Identifying Your Ideal Client (and Why This REALLY Matters)

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    ideal client

    top posts

    fitness

    coaching

    01.

    Get Anything You Want in Life

    02.

    Meditation for Beginners (3 Steps!)

    03.

    The Story Behind my 1st $20k month

    04.

    Being a Future Based Thinker

    Client Acquisition

    Marketing

    CATEGORIES

    Websites & Landing Pages

    Email & Blog Marketing

    Social Media Marketing

    Holistic Marketing

    leadership

    Marketing Tools

    Content Creation

    Operations

    inspiration

    team

    FREE
    marketing checklist

    Let us spread your Story and expertise!

    I'm Lori - Certified OBM, marketing specialist and founder of Amazing OBM. Here you will find the marketing and business growth tips you need to scale your business to new heights! Enjoy!

    tell me more!

    Hello!

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