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    I'm Lori - Certified OBM, marketing specialist and founder of Amazing OBM. Here you will find the marketing and business growth tips you need to scale your business to new heights! Enjoy!

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    Planning and executing a successful launch requires a launch strategy, good copy, cohesive design, an engagement strategy, management, and so much more. Yes, you can probably do it alone if you have a huge amount of time and the skills to go with it. But if you want to hit the ground running and avoid […]

    Launches

    Planning a Launch? Consider Hiring These Experts to Help

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    Over the last seven years, I have acted as the launch manager for many client launches. I have witnessed the roller coaster of emotions, and have even gotten caught up in these emotions myself.  To give you an example of how all encompassing launches are, one evening, in passing, I mentioned to my spouse that […]

    Launches

    20 Mindset Beliefs That Will Trip You Up During a Course Launch

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    Whether you are a coach, course creator, or personal transformation expert, you know you have a super valuable offer to share. And you know launching it strategically will help you get it to the right people. You’ve scoured Google, listened to marketing and launch experts, and perhaps bought courses. But you still don’t know the […]

    Launches

    Evergreen or Open/Close Launch Strategy?

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    Last month, my team and I were involved with a very big client launch.  The purpose of the launch was to sell a high priced self-study course to a very specific niche market.  Although my client had a fairly healthy email list to launch to, we still needed to expand her reach. Rather than go […]

    Launches

    Pre-Launch Events [Deconstructed]

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    My client Wendy came to our last launch meeting completely deflated.  She was in the middle of her very first launch and she was overwhelmed with feelings of insecurity, imposter syndrome, and stress.  All very normal when you are constantly faced with a bunch of “first times”.  First time launching.  First time to present her […]

    Launches

    Your Self-Care Launch Checklist

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    As a launch strategist and marketing coach, I have helped countless coaches and course creators plan for and execute on launching a new offer.  It’s a time filled with anticipation, uncertainty, and excitement.  These coaches and course creators have had an idea brewing in their minds for quite some time and they have finally built […]

    Launches

    3 Biggest Mistakes Coaches Make When Launching a New Offer

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    So you didn’t hit your launch goals. You didn’t get many people to sign up or buy. Perhaps the launch didn’t reach the people it was intended for. Or enough people didn’t click on your landing page. Whatever the reasons for a failed launch are, it always leaves you feeling exhausted, confused, worried, and wondering […]

    Launches

    A Failed Launch is NOT the End of the World

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    top posts

    fitness

    coaching

    01.

    Get Anything You Want in Life

    02.

    Meditation for Beginners (3 Steps!)

    03.

    The Story Behind my 1st $20k month

    04.

    Being a Future Based Thinker

    Client Acquisition

    Marketing

    CATEGORIES

    Websites & Landing Pages

    Email & Blog Marketing

    Social Media Marketing

    Holistic Marketing

    leadership

    Marketing Tools

    Content Creation

    Operations

    inspiration

    team

    FREE
    marketing checklist

    Let us spread your Story and expertise!

    I'm Lori - Certified OBM, marketing specialist and founder of Amazing OBM. Here you will find the marketing and business growth tips you need to scale your business to new heights! Enjoy!

    tell me more!

    Hello!

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