Let’s say you have an offer (or a course or a service) that’s valuable for hundreds of people. One that will make a real difference in the lives of those you’re trying to help. You even have a great website that shows how beneficial working with you is. But without decent website traffic, how will […]

Hate it or love it. Video content is here to stay. This is what I said regarding video marketing in 2021 when I wrote a blog about the importance of video content and how to rock it. Almost two years later, this still holds true. If anything, the importance of video marketing has just increased. […]

So you have decided to write your own website copy. As a digital marketing agency that has edited our clients’ DIY copy before designing their websites, we say that’s great! When our clients write their own copy, it’s in their voice and feels authentic to them. And they always have us to refine it. However, […]

If you’re a coach or course creator, you probably have a pretty good handle on digital marketing. You know most (if not all) of the marketing channels out there. But how many of these channels are you already using? And are you using them to their full capacity? That’s where omnichannel marketing comes in. While […]

The digital marketing world is constantly changing and marketing for coaches can be hard. Most of our clients come to us after a brief struggle with this continuously evolving landscape – unable to keep up with the new strategies, apps, and ever-changing trends that seem to pop up out of nowhere. It’s easy to get […]

You have been posting and engaging on LinkedIn for a while but are not seeing the results you want. Maybe all the changes and new functionality LinkedIn has put forth have left you scratching your head about what type of LinkedIn content actually works. Or perhaps you’re new on LinkedIn and want a highly engaged […]

As a company that focuses on supporting heart-centered entrepreneurs in their business growth, I spend a lot of my time studying marketing.  The field of marketing is broad-ranging, especially with the rise of digital marketing. So we have some context for this article, I wanted to share a definition of marketing from the American Marketing […]