Launching a new coaching offer (or existing one) can be both exciting and overwhelming. On the one hand, there is the anticipation of a boost in income, in addition to helping more clients create transformation in their lives.  But with that comes all the planning and execution that is needed to pull off a successful […]

Last month, my team and I were involved with a very big client launch.  The purpose of the launch was to sell a high priced self-study course to a very specific niche market.  Although my client had a fairly healthy email list to launch to, we still needed to expand her reach. Rather than go […]

Yesterday I attended a fascinating masterclass with Ryan Levesque called “The Hybrid Funnel Transition”.  I don’t want to get into all the nitty gritty details of building a hybrid funnel, but I do want to share an awesome takeaway that I think you might find useful. Ryan shared with everyone that there are essentially four […]

Yes, you read that right.  I am currently helping 20 different clients launch their online offers for the very first time.  But let me be clear.  A few of these clients have opted for DFY launches while the majority are just needing a coach to hold their hand through the launch process. Regardless if the […]

As a coach, course creator, or personal transformation expert, you know your people need what you’ve got to share. And you’re dying to provide it for them! But somehow, you can’t launch your transformational offer out of your Google Drive into the world. Or if you do, it’s a hot mess.  I get it. Launching […]

Creating a sales funnel can seem like a complicated and vast task but in this beginner’s guide for coaches, I am going to simplify this process for you.  I am going to walk you through how to create a sales funnel in a way that is completely doable, without all the fancy funnel jargon, so […]

Whether it’s your first launch or your fiftieth, you need to set your launch goals and corresponding metrics to review before you launch. Once your launch is complete, one of the first post-launch tasks is to review these goals and metrics. They will tell you how your launch performed and whether it met your expectations. […]