You are feeling it.  I know you are.  The economy is tough.  Competition is fierce.   The online space is saturated.  Humans are awakening. And your marketing needs to shift.  What worked two to three years ago no longer works today.  Buyers have changed and we need to be smarter and savvier than ever before. […]

AI is the new buzzword in almost every industry because its applications (and implications) are many. And as with any new discovery or invention, people both applaud and fear it. I still have people in my circle who fear AI will take over their jobs. They’re not alone.   It’s time to uncover why (and how) […]

Calling all Apple lovers!  Yes, admittedly, I am one of them.  Whether you fall into this category or not, you have to admit they have a pretty brilliant offer suite.  Apple knows their prospects and they know them well.  If they wanted to, they could specialize in just iPhones but instead they meet every technological […]

The other day I was listening to a fellow colleague’s Instagram story on Maslow’s hierarchy of needs.  She was comparing this well known hierarchy to the process of building a business. In her SOLE system, she identifies the first tier as the Emerging CEO. It’s the stage when we are in survival mode and our […]

Many of us are familiar with being a people pleaser. Saying yes to an ‘urgent’ ‘quick task’ for your long-term client. Or agreeing to hop on a meeting when you know the issue could be resolved through a short email. How about those clarity-call conversations that somehow turn into a consultation or coaching session? I […]

If you’re like most coaches we work with, marketing on its own can be overwhelming.  There is so much to learn.  And as soon as you learn the “newest” tactic, things change and there is something else to master.  You probably start off thinking you can do stuff yourself (with a little help from $97 […]

In 2004, when coaching and digital marketing was in its infancy, I became a certified coach and started my own life coaching practice called “Momnificent!”.  I helped moms live healthy and balanced lives – momnificent lives, so to speak.  Back when Constant Contact was all the rage, I grew a worldwide fan base and created […]