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I'm Lori - Certified OBM, marketing specialist and founder of Amazing OBM. Here you will find the marketing and business growth tips you need to scale your business to new heights! Enjoy!

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When the time comes for you to hire someone new in your personal life or business – from a hairdresser to an accountant – where is the first place you turn for recommendations? The answer is likely your friends, family, or other trusted businesses. This small act is the essence of referral marketing.  A referral […]

Client Acquisition

The Magic of Referral Marketing

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What works for you to find new clients? That is a question every business owner asks. In this week’s Open Book Moment video, I share my favorite ways to secure new clients. For more tips on finding new clients, visit https://amazingobm.com/what-are-you-willing-and-unwilling-to-do-to-get-new-clients/

Client Acquisition, Video

My 3 Favorite Ways to Find New Clients

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During this pandemic, although some of you are maintaining and even securing new clients, many are losing clients and having a hard time growing their customer base.  Please allow me to share with you a process I learned that I think we can all apply to getting new clients. Last weekend, bored from the COVID-19 […]

Client Acquisition

What Are You Willing and Unwilling to Do to Get New Clients?

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AOBM-clients

In this week’s Open Book Moment, I share an embarrassing story about what happened to me when I thought I had clearly and accurately identified my ideal client avatar, when indeed I had not. Don’t judge – complete transparency here! For more tips on ideal client avatars, visit https://amazingobm.com/identifying-your-ideal-client-and-why-this-really-matters/

Client Acquisition, Video

What Happens When Your Ideal Client Avatar is Too Broad

ideal client

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Identifying your ideal client is a key component to not only your success in your marketing efforts, but your overall success in your business. When you first start your business it is easy to assume that you want to work with any and everyone who will pay you for the services or products you are […]

Client Acquisition

Identifying Your Ideal Client (and Why This REALLY Matters)

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ideal client

Why do some business owners successfully launch and grow their business in a relatively short period of time, while others struggle for years to make any money?  Is it because the successful business owners are smarter? Highly doubtful. Is it that they work harder? Definitely not true either. Maybe they just got lucky?  Not likely. […]

Client Acquisition, Operations

The Four S’s to Successfully Scaling Your Biz

successfully scaling biz

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I love lead magnets!  It’s actually one of my favorite lead generating activities to play with.  I know everyone uses them, but that doesn’t mean they don’t work. If you use lead magnets properly, they are actually quite effective in raising awareness for your brand, building your email list, and giving you new leads to […]

Client Acquisition

How I Use Lead Magnets to Increase Leads and Build Brand Awareness

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top posts

fitness

coaching

01.

Get Anything You Want in Life

02.

Meditation for Beginners (3 Steps!)

03.

The Story Behind my 1st $20k month

04.

Being a Future Based Thinker

Client Acquisition

Marketing

CATEGORIES

video

Launches

Social Media Marketing

Holistic Marketing

leadership

Marketing Tools

Content Creation

Operations

inspiration

team

Free!

CONTENT MARKETING CHECKLIST TO GET MORE CUSTOMERS.

LET US SPREAD YOUR STORY AND EXPERTISE!

I'm Lori - Certified OBM, marketing specialist and founder of Amazing OBM. Here you will find the marketing and business growth tips you need to scale your business to new heights! Enjoy!

tell me more!

Hello!