If there is one thing I am passionate about, it is constant learning. 

You will find me forever scouring the web for new leaders I can learn from.  Normally there is something about their free offer that attracts me, and then I subscribe.  Sometimes people will win me over and I will become a loyal member of their tribe. Others will capture my attention for a moment, but then I fall away.

Here is a recap of the business experts that have sucked me into their tribe right now.  I will explain how I got here and why I stick around.

Ryan Deiss – Co-Founder and CEO of DigitalMarketer

How I Got Here:  I remember having a conversation with an OBM colleague of mine.  This woman was my go-to techie and deliverer of all digital marketing information.  She recommended I check out DigitalMarketer as a source for learning advanced digital marketing techniques.

Why I Stick Around:  I joined their DigitalMarketer Lab Plus program, and it was one of the best decisions I have made this year.  The courses and content they provide is endless, and I absolutely love learning from them. It is high-quality information and includes everything you need to build your online business and reach your ideal clients.

Sarah Noked – Founder of Sarah Noked OBM

How I Got Here:  I believe I got connected to Sarah through the International Association of Online Business Managers.  My first conversation with her happened when I decided to get certified as an OBM. I admired her fun, go-getter style and felt I could learn from her.

Why I Stick Around:  Sarah was my trainer through my OBM certification and continues to be one of my OBM coaches.  Her business model is what I aspire to, and so I absorb everything I can learn from her. I watch her blogs for ideas.  I get her advice when I am stuck. I allow her to push me out of my comfort zone into a bigger version of myself. She is a mentor for me.

Elizabeth McCravy – Owner of Elizabeth McCravy Designs

How I Got Here:  One day I was scouring the web for cool website designs that I could fall in love with.  I wanted to redo my website and I was bored with all the same ole WordPress templates. Frustrated with what I was running into, I got lucky and ran across a website I loved.  Eager to learn who the designer was, I looked at the bottom of the website and came across Designs by Elizabeth McCravy. Immediately I found her website and got hooked on her DIY website templates.  I purchased one and built my new website.

Why I Stick Around:  I was completely impressed with the customer service that I got from Elizabeth.  The way in which she delivered my purchase impressed me. It came with tutorials to help me build my website and learn the website platform, ShowIt.  When I ran into minor little issues, she stepped in to help, no questions asked. But I really became a fan after I purchased a Polish Session with her.  This is when I met her via videoconference and got to experience her on an intimate level. Sweet, authentic, and always willing to serve. Now I just follow her blogs or podcasts because they are packed with great branding and marketing information.  She has a fun style that’s easy to get addicted to.

Ryan Levesque – Inc. 500 CEO of The ASK Method® Company, and the #1 national best-selling author of Ask.

How I Got Here:  Once again, another OBM colleague I was having a video coffee chat with, recommended this book to me in passing.  Curious about what Ryan was teaching, I downloaded his book to my Kindle.

Why I Stick Around:  I was immediately sucked into Ryan’s inspiring life story.  He is an extremely engaging writer and a master storyteller.  He has my attention because he has demonstrated incredible success in his business.  But he learned from trial and error so this makes him real. He failed and got back up.  He worked his ass off to get where he is today. And he is on a mission to help other business owners understand their market and create offerings that sell.  I look forward to finishing his book. And next in line, is his new book “Choose.”

Gabby Bernstein – #1 New York Times Best Selling Author, International Speaker, and Spirit Junkie

How I Got Here:  One morning, I was scrolling through my business Instagram, and one of her quotes caught my attention.  “The moment I embrace my peace within and surrender the outcome is the moment that the Universe can truly get to work.”  Who is this woman?  Navigating to her website, I began to listen to a talk she did for Oprah’s SuperSoul Sessions.  She drew me in with her story and 5 steps to spiritual surrender.

Why I Stick Around:  With one message I was hooked, and I became a member of her Miracle Membership.  It’s exactly what I need right now in my life. Spirituality is at the core of who I am, and her principals are aligned with my beliefs.  I personally don’t think we can go through life and business without a spiritual foundation. We need those daily reminders to stay grounded in the Universe, to surrender our plan, and to connect to the greater good.  She will be my spiritual coach.

In this crazy, crowded sea of content, one can only absorb so much. 

That is why I choose a few select people that I can follow and learn from at one time.  This is the tribe that I am paying attention to right now. I am sure, in the future, there will be new people I follow.  That is the way the cycle works. We get what we need, exactly when we need it. And then we will need something different.

One thing is for certain.  Any person that sucks you into their tribe has some type of content that has captured your attention.  They continue to produce content you learn from, that inspires you, and keeps you wanting for more. That is a sign of powerful, effective content marketing.

I’m curious.  Who are you learning from right now?  Who has captured your attention and why?

Need help capturing your tribe of followers with your content marketing plan?  Amazing OBM can help you strategize, plan, and implement your marketing content.  We are here to help you carry your message of transformation to the world! Contact us today for a free 30-minute consultation.