Many small business owners have never heard of a virtual office manager, so it stands to reason they are unaware of how this resource can help them manage their business. A virtual office manager is quite different than a virtual assistant. Although they may handle some of the same tasks as a VA, their level of business experience is significantly stronger. A virtual office manager can act as a business partner for many small businesses. Because small business owners wear so many hats, a virtual office manager can free up many of these roles so the owner can focus on what is most important to the business. It’s like having a right-hand man business owners can trust to help them grow their business.
If you are a small business owner, you know exactly what it’s like to manage your day to day operations. You feel torn in so many directions, and your time is stretched thin. A virtual office manager works on a contract, as needed basis so you can save money on hiring employees. Some will even travel to your office if necessary. So the next time you are feeling like you could use some business-savvy help, consider contracting with a virtual office manager. And if you are wondering what they could possibly help you with, here is a list of 10 tasks a virtual office manager can take off your plate.
#1 – Build a simple 5-page business website
With much of the world operating on the internet, every small business needs a website. Even if it’s for informational purposes only, or simply a presence on the net, a talented virtual office manager can build a simple 5-page business website. With easy website tools such as Wix, WordPress, and Weebly, it’s not necessary to hire a high-priced web designer.
#2 – Develop and manage social media campaigns for your business
One of the fastest growing means to market your business is through social media. A virtual office manager can write articles and blog posts that market your business. She or he can design social media graphics, and manage all your social media updates on LinkedIn, Facebook, Twitter, Google Business, or other sites you may use. If you don’t currently use social media, a virtual office manager can set up marketing campaigns to grow your presence online.
#3 – Manage your business bookkeeping
Did you know that the number one task that small business owners loathe is managing their business finances? And more often than not, tasks we hate, we avoid or procrastinate on. A good virtual office manager has bookkeeping experience and can keep your invoicing, collections, accounts payable, payroll, and bank reconciliations up to date.
#4 – Plan a business event from beginning to end
Perhaps you have a marketing event or a business meeting that you need help planning. A virtual office manager will handle all the details from beginning to end. She can find a venue, order food, manage registrations, and handle all the event communications. Wouldn’t that be a weight off your mind?
#5 – Design your business marketing materials
From business cards to brochures, flyers, and postcards, a creative, virtual office manager can design all your marketing materials. Some can even design a simple, eye-catching logo for your business. While your first instinct might be to hire a creative design firm, many small business owners simply can’t afford this.
#6 – Visit your office to set up your business operating systems and procedures
A local virtual office manager knows exactly what it takes to set up and manage smooth office operations. Chances are she or he has designed and written many business systems and procedures. Although you may think you don’t need operational manuals or written procedures, I urge you to consider differently. As your business grows, these documents and systems will be invaluable to the business.
#7 – Recruit help for your small business
A virtual office manager with human resource experience can help you recruit help. One small business owner I worked with recently needed new subcontractors. I researched new architects, electricians, and framers to help grow her pool of subs. Without finding new people to take on her business growth, she could not take her business to the next level.
#8 – Research and source materials for your business
Depending on the type of business you own, there are always necessary materials to operate your business. Maybe it’s just basic office supplies or something more complicated like chemicals or computer hardware. Some small businesses need to research and source ongoing services. A virtual office manager with purchasing and procurement experience can find the best suppliers for everything you need, and even make smart purchasing decisions to keep your inventory levels stocked.
#9 – Organize and manage your emails, business contacts, and files
Papers, emails and business cards, oh my! There is enough of this to make any small business owner crazy. A virtual office manager can set up physical or digital file systems for all your important information. She can monitor your email account, flag important email, delete junk mail, and maintain all your customer files.
#10 – Complete any business project you don’t have time for
Most small business owners have at least one project on the back burner, waiting for the extra time to complete it. Months fly by and the time never surfaces. Why not have a virtual office manager complete these projects once and for all? The project(s) may seem unimportant and of lesser priority than your day to day business operations, but they still occupy space in your brain. And until they are completed, they will hang over your head and interfere with your ability to stay clear for the important decisions and activities.
Take some time to evaluate your business needs. Ask yourself what areas of your business need attention. Be honest about your time commitments. Consider whether you are even skilled at handling all aspects of your business operations. It’s okay to ask for help, and when you do, think about how a virtual office manager could be your next business partner.
10 Ways a Virtual Office Manager Can Free Up your Time and Help You Grow Your Small Business
August 30, 2016